HoopDee is the Low-Key Tech Upgrade Modern Parents Didn’t Know They Needed
Full Story: https://calipost.com/hoopdee-is-the-low-key-tech-upgrade-modern-parents-didnt-know-they-needed/
What to Know 📌
-
A smart baby feeding tracker for modern parents: Cali Post highlights HoopDee as a simple, low-key tech upgrade that helps parents track breast milk and bottles without adding complexity to daily routines.
-
Designed by a parent, for parents: Founded by Baltimore mom Roxie Alsruhe, HoopDee was created to solve real-world issues like milk expiration confusion, bottle mix-ups, and wasted breast milk.
-
Combines app + physical bottle organization: HoopDee pairs a free baby feeding app with optional NFC-enabled silicone Hoops that attach to bottles, making it easy to track milk freshness and feeding order.
-
Reduces stress and prevents milk waste: The system automatically calculates expiration times and shows caregivers which bottle to use next — helping families protect every ounce of breast milk.
-
Flexible tracking for all feeding styles: Parents can use HoopDee with breast milk, formula, combo feeding, pumping, or freezer stash management — even without the physical Hoops.
-
Built for shared caregiving: The app keeps parents, partners, grandparents, babysitters, and caregivers aligned on feeding schedules and milk safety.
-
Clinician-aligned and safety-focused: HoopDee follows CDC breast milk storage guidelines and is trusted by hospitals, clinics, doulas, and postpartum care providers nationwide.
-
A practical parenting tech solution: Rather than flashy gadgets, Cali Post positions HoopDee as a thoughtful, everyday tool that quietly makes feeding routines easier and more reliable.

